Overview
The Microsoft Xbox CRM team at Wunderman Seattle creates some of the most engaging and dynamic emails to highlight new title releases. Standing out and getting clicks in a gamers’ inbox is a tall order. The creative team consistently delivers Xbox email campaigns that get results and win awards.
I worked closely with the strategy team, copywriters, and CDs to craft email campaigns for new Microsoft Xbox One game title releases.
My Role:
Art direction and visual design for Wunderman Seattle
Art direction and visual design for Wunderman Seattle
Creative Elements:
Multiple targeted emails optimized for mobile
Multiple targeted emails optimized for mobile
Downloadable content